# Etravel.cz: Incredible 34% Increase In Revenue
> Etravel.cz sell local and international trips and vacations. The target was to improve revenue as much as possible.
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E-Commerce
## Etravel.cz: Incredible 34% Increase In Revenue
Etravel.cz sell local and international trips and vacations. The target was to improve revenue as much as possible.
- Based Central and Eastern Europe
- Platform Kentico CMS
- Segment Travel
- Products
- Recommender
- +34% · Revenue boost
- +36% · Number of transactions
- +8% · Average order value
Etravel.cz is one of the largest online tour sellers in the Czech market, focused on selling inland and foreign trips. The goal was simple. To determine by what percentage its turnover will increase if they use personalized recommendations.
#### Where was the issue?
Many visitors were confused on the site, browsing for a long time through thousands of destinations and trips that did not engage them. By directing visitors toward their preferred trip, we helped them move through the transaction funnel much more quickly.
#### What client said?
„I have to admit that I was surprised by the benefits that personalization has brought for us. Now I feel like the whole page is on a different level. Not speaking only about hard numbers but the overall benefit for users too. I also appreciate the flexible approach which allowed us to implement things unique for our field of business.“
Vojtěch Schlesinger Etravel.cz
### Homepage solution
#### Luigi’s Box ON
We implemented general recommendations along with displaying recently viewed tours on the main page.
### Tour categories
#### Luigi’s Box ON
On category pages, we placed the most attractive tours for a given visitor according to his price preferences and current or previous interests. We placed these boxes in the page footer.
### Tour detail
#### Luigi’s Box ON
We placed boxes offering alternative or cross‑sell tours to the footer of pages with tour details.
How our clients benefit from Luigi's Box
- [Lucide: 8% B2B Conversion Rate Uplift](/case-study/lucide/) · Lucide chose Luigi’s Box and achieved an 8% B2B conversion rate uplift and other improvements. Find out more in our case study.
- [Barron: 18% Product Listing Conversion Rate](/case-study/barron/) · Barron is a custom merchandise seller that chose Luigi’s Box and received a Product Listing conversion rate of almost 18% and other important improvements.
- [Pancernik: 175% Uplift in Search Usage](/case-study/pancernik/) · Switching to a new search paid off and brought a 175% increase in search usage, and positive results for search conversions, clicks, and other important areas.
- [GAP Achieved a 28% Recommender Conversion Rate](/case-study/gap/) · GAP chose Luigi’s Box and improved their website with new search functionality that brings results across multiple domains.
- [Chicco Chose Luigi’s Box Search and Improved the Shopping Experience](/case-study/chicco/) · Chicco's switch to Luigi's Box brought them numerous improvements, including Autocomplete CTR and Search usage increases.
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